Web Design & Development Guide
FeedBurner is a
feed management provider launched in 2004.
FeedBurner provides custom
RSS feeds and management tools to
podcasters, and other web-based content publishers. Services
provided to publishers include
and an optional advertising system. Though it initially was not clear
whether advertising would be well-suited to the RSS format,
authors now choose to include advertising in two-thirds of FeedBurner's
Published feeds are modified in several ways, including automatic links
to Digg and del.icio.us, and "splicing" information from multiple
feeds. FeedBurner is a typical Web 2.0 service, providing web service
application programming interfaces (APIs) to allow other software to
interact with it. As of June 22, 2007, FeedBurner hosted 779,820 feeds
for 454,969 publishers.
On June 3, 2007 FeedBurner was acquired by Google Inc., for a rumored price of $100 million.